How To Write Portfolio Introduction – Your online portfolio is the portal where clients and readers learn about you and your work – and is a great way to submit your writing.
So, for most of us, creating an author website is a daunting task. I put off creating an author website for months because I had no idea how I wanted to put it together.
How To Write Portfolio Introduction
Fortunately, you have options. There are as many types of author websites as there are authors, and you don’t have to conform your author site to a ready-made template or form.
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Instead, use your online portfolio to illustrate what makes you unique as a writer and what you have to share with clients, readers, and fans.
Don’t make the mistake of thinking that creating your online portfolio has to be a huge project. We have listed some portfolio websites for you that are easy to use.
But before you build yours, we’ve got some inspiration to get you started! We’ve found several powerful writing websites to share, each with a unique focus and design.
Elna Cain’s website is bold, as she explains that she is a freelance writer for your business or project needs. To further convince you, here is a list of the highlights of his introduction – where he confidently explains how he can solve customers’ problems with his expertise. Then, the page ends with a glowing customer testimonial.
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Elna’s online portfolio shares her business opportunities and ways to continue working online. To prove her expertise in this area, Elna also links to her popular blog, which is full of tips on how to make money.
Manjula Martin’s site is a great example of a simple and straightforward online portfolio: a brief introduction and resume are front and center, and there are plenty of links to connect people who want to learn more. It is built on WordPress.
Manjula’s website works because you should know about her credentials and writing style at a glance. The links are easy to follow and the clips are easy to read, and he gives you plenty of ways to contact him for writing or consulting opportunities.
The first thing you notice on Ann Friedman’s website is how clearly her logo is displayed, followed by links to all her work, newsletters and contact information. Talk about a simple and beautiful landing page!
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The rest of this author’s site has some unique links: to FAQs and newsletters; pages of various creators, content and organizations represented; full contact page; and creatively titled work that demonstrates more expertise outside of his portfolio of work for many consumer brands. There’s no question about who Ann is, what she has to offer, and how to get her—that’s the goal of all author sites.
It is possible to create a very attractive author website without a single photo, logo or image. Nozli Samadzade’s website includes her contact information, a brief description of her professional experience, and links to her publications, all on one page.
Knowsley’s website also has a brief description of his “key beats,” important information for those who want to hire him to write.
Author Sean McGuire’s website immediately immerses you in his urban fantasy world. His latest releases stand out, and the headline image and colors help establish his genre for newcomers. The navigation bar on the left provides easy access to important information.
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If you write fiction, especially genre fiction, let your author website reflect your fantasy world. Open the door to the story by letting readers see what’s hidden on the page.
Site writer Francesca Nicasio showcases her expertise in writing B2B content around retail, e-commerce, technology and more. All websites are built on one goal: to provide readers with information about their abilities when they visit the site.
What is the purpose of your author website? Are your skills and services clearly defined? Do users know if they want to interact with you when they visit your site? The email address is listed on the front page, making it easy for Francesca’s clients to contact her. Your writing website should do the same thing.
“Inviting” is the best way to describe author Kayla Hollatz’s website. Big and bold words that immediately welcome you are enough to explore the trendy online portfolio. And without scrolling too far, Kayla’s short and to-the-point introduction appears, well placed on instructions to take her trademark style quiz.
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Wherever you go, Kayla’s website does one important thing: it keeps you focused on the move. From the details of how you do business to sharing customer success rates, this author knows his stuff—and he wants you to learn, too, hence the quizzes and email courses.
How many unpopular ideas interest you? Maybe almost always, because you have to find out that you might be on the wrong side of the truth. What’s great about Brittany Berger’s approach to website writing is that she offers a solution to what many companies see as a problem.
His conversational tone helps you understand why, and he provides many valuable resources to help you stay focused on creating content and being as productive as you can be.
Author Sarah Turner’s website is one of those well-designed websites that amazes us all. This is the type of website that requires the help of a web designer, which many of us aspire to, especially those of us who are just starting out as freelancers. In fact, Sarah’s website was created using WordPress and a theme.
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However, design isn’t the only aspect that makes Sarah’s author site stand out. His opening sentence identifies the niche of his writing, how he can use his skills to improve your business in the healthcare industry – the main goal for a resume or website – and is a direct invitation to work.
You can include similar paragraphs and calls to action on your author website. No design company is required.
Freelance writer Kat Bogard leads her writing site with a genuine and friendly voice – you’ll feel like an instant hit. Amidst a fresh and sleek design filled with fun neutral colors, she shares a short paragraph about who she is, what she writes for clients, and how she can help freelance writers grow their businesses.
Kat’s located menus at the top and bottom of her website are easy to navigate, but what I love about her site is how you can find her site. As you scroll through the home page, you’ll find it leads you from one valuable resource to another, without bombarding you.
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This author’s website has one thing right: you can feel how much Helen Gebre loves the art of writing. He also does this very simply, with an introduction and biography that gives you an insight into his personal life, career and what he does.
Although Helen’s website design is simple, it looks like her portfolio is big and fat with copywriting decks for print and digital writing, social media, video scripts, and more. In addition to the contact page, he also puts his phone number at the bottom of each page – so customers who view his page know how to reach him quickly.
Clients who visit B2B author Chidinma Nnamani’s page immediately know what her expertise is. Throughout the author’s website, working with WordPress and Elementor, he clearly demonstrates his B2B writing skills and experience for the technology, food and digital marketing industries.
In addition to a clean website design that reflects Chidinma’s design talent, a strong service page and a page detailing the four-step process for working relationships highlight his professionalism and organizational skills. What else should be noted from this author’s site? Often asked “Are you ready to hire me?” Featured on the site!
Steps For Writing Your Portfolio’s Biography ‘about Me’ Page
Before you get to know this author, you will be taken on a tour of interesting writing clips, which will slowly make you know more about him and reach him.
The best part about designing an author website is all the creative ways you can present your work. Each website on our list brings its own flair to their portfolio, and we only present the content that Sarah Asp Olson creates on her site. Likewise, you can use attractive colorful images to differentiate the industry you are writing about. Then, display your sample in a bulleted list or in a row of hyperlinked thumbnails.
Remember how you manage yourself
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